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SEO Services for a Hospitality Company

Web Design for Actor, Producer & Podcast Host

Our work with Jordan Walker Ross included the development of a new website for his personal brand that showcased his acting portfolio and acclaimed podcast. We also built in a tailored SEO strategy that educated Google about his portfolio which optimized his search engine results page on Google.

About Jordan Walker Ross

Jordan Walker Ross is an actor, producer and screenwriter. He is most known for his roles in 'The Chosen' and '1883'.

Services Provided

Web Design & Development
Search Engine Optimization
Knowledge Panel Management
Brand SERP Optimization

These are the project details

The Challenge

As an actor, screenwriter, and producer, Jordan Walker Ross' portfolio is always expanding. He came to our team needing help updating his personal website to be more well rounded and modern.

The Solution

Our solution was to develop an all-new, modern website and design the site around his unique personality and portfolio of entertainment work.

We determined through our sitemap phase, that Jordan's new website needed dedicated pages for each of his tv and film projects. This not only would give fans of Jordan's work deeper insights into each project and character portrayal but also clarify and strengthen his portfolio to search engines like Google.

Jordan Ross is also a beloved podcast host and speaker, so when developing this new website we wanted to guarantee his podcast 'What's Your Limp?' was showcased in a meaningful and deliberate manner. This included the development of a dedicated podcast profile page that gave details about the podcast, the inspiration behind it, and an embedded audio player to listen to recent episodes. All of this was delivered through the development of a powerful Content Management System (CMS) that helps centralize and manage every project, podcast episode and press article.

We would describe Jordan's personality as friendly, inspiring, and real. So when considering the design of the website we wanted it to mimic the feel of getting to know a new friend. We chose a funky serif font and a mix of muted primary colors and bright supporting colors to match his upbeat personality. As you scroll the homepage, each section layers on top of the previous, giving the feeling of depth with a touch of playfulness to mimic the layers of Jordan's story.

We wanted to build Jordan a new website to level up his entire brand's digital ecosystem, ultimately optimizing it for AI and Google Search. Core technical search engine optimization standards were a crucial step one towards that goal. Our next and most critical step was adding custom schema to the website and each project page. This teaches Google in its own language about Jordan Walker Ross, his life, and career.

The Results

Actor Jordan Walker Ross' all-new website is a powerful tool for his growing entertainment portfolio and digital brand. With accurate and in-depth details about his personality and career along with a robust CMS and modern SEO practices, Jordan's brand and website can grow with him.

"Working with Labyrinth Brand Co showed me just how important a professional website truly is. The experts there shined a light on how much difference small things can make. The work they did on my website added a whole new level of credibility and accessibility to me as an actor and creative in general. My website now is the home base for all of the happenings in my career, which is such a relief and has given me a sense of security, given how unreliable and volatile social media can be at times. The folks at Labyrinth Brand Co are also so easy to work with. They are incredibly collaborative and do everything they can to bring your brand’s image to life - while also giving their own input and sharing their valuable expertise. They’re kind, accommodating and incredibly talented at what they do and I would recommend them to anyone or any business who is looking to boost their online presence and credibility."

Jordan Walker Ross

Actor, Producer, Podcast Host

Let's build a strong digital brand.

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